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Embrace Everything That Is Different

19 March 2012

As a teenager, Rick Genest was diagnosed with a brain tumor. He received treatment and then spent a long time waiting, wondering, and thinking lot about life, death and living as a individual. Enter Rico the Zombie. At the age of 19, Rick began his full-body tattoo project and founded a travelling freak show entitled Lucifer’s Blasphemous Mad Macabre Torture Carnival. And now, thanks to Nicola Formichetti, Lady Gaga’s stylist and creative director of fashion label Thierry Mugler, Rick has become a fashion icon and is currently taking over the scene. “I embrace the idea of everything that’s different and help people open their mind," Rick says. “I will always be who I am and do what I do."

Learn more about Rick Genest, a.k.a. Rico the Zombie, HERE.

Production by Artists and Organisation / Camera and Editing by Jens Schwengel / Interview by Jan Joswig / Special Effect Make-Up by Twilight Creations, Tamar Aviv, and Anke Schiffl / Photography by Nadine Elfenbein / Assistant Photography by Daniel Wilkniss / IZAIO Models / Styling by Linda Ehrl (Acne Jeans, Adidas by Jeremy Scott, Adidas Silver, Awareness and Conciousness, Bless, Bjørg, Butterflysoulfire, JuliaandBen, Miranda Keyes, Moga e Mago, Vibe Harsløf, Y-3) / Music by Walera Goodman

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